/* Grynow concept — "Counted in views" */
:root {
  --ink: #0a1033;
  --ink-2: #121a4a;
  --ink-line: rgba(255, 244, 243, .14);
  --paper: #fff4f3;
  --paper-2: #fbe6e6;
  --paper-line: rgba(10, 16, 51, .14);
  --red: #df003a;
  --red-hot: #ff2a60;
  --pink: #ffb8c8;
  --mute-d: #b4b9d8;
  --mute-l: #535a7c;
  --pad: clamp(16px, 4vw, 64px);
  --display: "Bricolage Grotesque", "Arial Narrow", system-ui, sans-serif;
  --serif: "Instrument Serif", Georgia, serif;
  --ease: cubic-bezier(.2, .7, .1, 1);
}

*, *::before, *::after { box-sizing: border-box; }
html { -webkit-text-size-adjust: 100%; }
html.js:not(.rm) { scroll-behavior: auto; }
body {
  margin: 0; background: var(--ink); color: var(--paper);
  font-family: var(--display); font-size: 17px; line-height: 1.6;
  font-variation-settings: "opsz" 14; -webkit-font-smoothing: antialiased; text-rendering: optimizeLegibility;
  overflow-x: clip;
}
body.is-loading { overflow: hidden; }
img, video, svg { display: block; max-width: 100%; }
img { height: auto; }
[hidden] { display: none !important; }
a { color: inherit; }
button { font: inherit; color: inherit; background: none; border: 0; padding: 0; cursor: pointer; text-align: inherit; }
h1, h2, h3, h4, p, figure, blockquote, dl, dd, ol, ul { margin: 0; padding: 0; }
ol, ul { list-style: none; }
em { font-style: normal; }
:focus-visible { outline: 2px solid var(--pink); outline-offset: 4px; border-radius: 2px; }
.paper :focus-visible, .about :focus-visible, .services :focus-visible { outline-color: var(--red); }
.sr-only { position: absolute; width: 1px; height: 1px; overflow: hidden; clip: rect(0 0 0 0); white-space: nowrap; }
.defs { position: absolute; }
.skip { position: fixed; top: 8px; left: 8px; z-index: 300; padding: 10px 14px; background: var(--paper); color: var(--ink); border-radius: 6px; transform: translateY(-200%); text-decoration: none; font-weight: 600; }
.skip:focus-visible { transform: none; }
.wrap { padding: 0 var(--pad); max-width: 1440px; margin: 0 auto; }
.eyebrow { font-size: 13px; letter-spacing: .14em; text-transform: uppercase; font-weight: 600; color: var(--red); }
.eyebrow--light { color: var(--paper); }

/* ---------- odometer ---------- */
.odo { display: inline-flex; align-items: flex-end; line-height: 1; height: 1em; overflow: hidden; font-variant-numeric: tabular-nums; vertical-align: bottom; }
.odo__r { display: inline-block; height: 1em; overflow: hidden; text-align: center; }
.odo__r.is-blank { width: 0; }
.odo__s { display: flex; flex-direction: column; will-change: transform; }
.odo__s > span { display: block; height: 1em; line-height: 1; }
.odo__dot { display: inline-block; width: .22em; text-align: center; transition: width .5s var(--ease), opacity .3s; }
.odo__dot.is-blank { width: 0; opacity: 0; }
.odo__comma { display: inline-block; width: .26em; text-align: center; opacity: .55; }
.odo__comma.is-blank { width: 0; opacity: 0; }

/* ---------- loader ---------- */
.loader { position: fixed; inset: 0; z-index: 250; background: var(--ink); display: grid; place-items: center; clip-path: inset(0 0 0 0); }
html:not(.js) .loader, html.rm .loader { display: none; }
.loader__inner { display: grid; justify-items: center; gap: 14px; }
.loader__mark { width: 64px; height: 54px; }
.loader__count { font-size: clamp(88px, 18vw, 220px); font-weight: 800; font-stretch: 75%; font-variation-settings: "opsz" 96; letter-spacing: -.02em; color: var(--paper); }
.loader__label { font-size: 13px; letter-spacing: .14em; text-transform: uppercase; color: var(--mute-d); }

/* ---------- nav ---------- */
.nav {
  position: fixed; z-index: 100; top: 12px; left: 50%; transform: translateX(-50%);
  width: min(calc(100% - 24px), 1100px); height: 56px; padding: 0 8px 0 18px;
  display: flex; align-items: center; justify-content: space-between; gap: 16px;
  background: rgba(10, 16, 51, .82); border: 1px solid var(--ink-line); border-radius: 999px;
  backdrop-filter: blur(14px); -webkit-backdrop-filter: blur(14px);
}
.nav__brand { display: inline-flex; align-items: center; gap: 8px; text-decoration: none; }
.nav__mark { width: 30px; height: 25px; }
.nav__word { font-weight: 800; font-size: 19px; letter-spacing: .02em; font-variation-settings: "opsz" 24; }
.nav__word b, .bigmark__word b { color: var(--red-hot); font-weight: inherit; }
.nav__links { display: flex; gap: 28px; font-size: 15px; }
.nav__links a { text-decoration: none; position: relative; padding: 6px 0; color: var(--paper); }
.nav__links a::after { content: ""; position: absolute; left: 0; right: 0; bottom: 0; height: 1px; background: var(--pink); transform: scaleX(0); transform-origin: left; transition: transform .35s var(--ease); }
.nav__links a:hover::after, .nav__links a:focus-visible::after { transform: scaleX(1); }
.nav__cta { text-decoration: none; background: var(--red); color: #fff; font-weight: 600; font-size: 15px; padding: 10px 18px; border-radius: 999px; transition: background .25s; white-space: nowrap; }
.nav__cta:hover { background: #c20033; }
@media (max-width: 720px) {
  .nav__links { display: none; }
  .nav { height: 52px; padding-left: 14px; }
  .nav__cta { font-size: 14px; padding: 9px 14px; }
}

/* ---------- hero ---------- */
.hero { position: relative; height: 100vh; height: 100svh; min-height: 560px; overflow: hidden; background: var(--ink); }
.hero__screens { position: absolute; inset: 0; display: flex; justify-content: center; z-index: 1; will-change: clip-path; }
.screen { position: relative; flex: none; height: 100%; aspect-ratio: 9 / 16; background: var(--ink-2); }
.screen video { width: 100%; height: 100%; object-fit: cover; }
.screen--l video, .screen--r video { filter: saturate(.9); }
html.js:not(.rm) .hero__screens { clip-path: polygon(0 0, 0 0, 0 0, 0 0); }
.hero__ghost { position: absolute; inset: 0; z-index: 0; background: var(--pink); opacity: .9; clip-path: polygon(0 0, 0 0, 0 0); }
html:not(.js) .hero__ghost, html.rm .hero__ghost { display: none; }
.hero__copy { position: absolute; z-index: 2; left: var(--pad); top: 50%; transform: translateY(-50%); width: min(48vw, 680px); }
.hero__kicker { display: flex; align-items: center; gap: 12px; font-size: 13px; letter-spacing: .14em; text-transform: uppercase; font-weight: 600; color: var(--pink); margin-bottom: 22px; }
.hero__kicker i { width: 28px; height: 1px; background: currentColor; }
.hero__title { font-size: clamp(40px, 5.4vw, 88px); line-height: .98; font-weight: 750; font-stretch: 82%; font-variation-settings: "opsz" 96; letter-spacing: -.025em; }
.hero__sub { margin-top: 26px; font-family: var(--serif); font-style: italic; font-size: clamp(24px, 2.4vw, 36px); line-height: 1.1; color: var(--paper); }
.hero__sub em:nth-child(2) { color: var(--pink); }
.hero__sub em:nth-child(3) { color: var(--red-hot); }
.hero__hint { margin-top: 34px; display: flex; align-items: center; gap: 10px; font-size: 13px; letter-spacing: .12em; text-transform: uppercase; color: var(--mute-d); }
.hero__hint-tri { width: 0; height: 0; border-left: 9px solid var(--red-hot); border-top: 6px solid transparent; border-bottom: 6px solid transparent; animation: nudge 1.6s ease-in-out infinite; }
@keyframes nudge { 50% { transform: translateX(5px); } }
.hero__after { position: absolute; z-index: 3; left: var(--pad); right: var(--pad); bottom: 28px; display: flex; justify-content: space-between; gap: 16px; font-size: 13px; letter-spacing: .12em; text-transform: uppercase; font-weight: 600; opacity: 0; text-shadow: 0 1px 12px rgba(0,0,0,.6); }
.hero::after { content: ""; position: absolute; inset: auto 0 0 0; height: 30%; z-index: 2; background: linear-gradient(transparent, rgba(10,16,51,.75)); opacity: var(--shade, 0); pointer-events: none; }
.w { display: inline-block; overflow: hidden; vertical-align: top; padding-bottom: .08em; margin-bottom: -.08em; }
.w > span { display: inline-block; }

@media (max-width: 859px) {
  .hero__copy { top: 92px; transform: none; width: auto; right: var(--pad); }
  .hero__title { font-size: clamp(36px, 10.4vw, 64px); }
  .hero__sub { margin-top: 16px; font-size: 24px; }
  .hero__hint { margin-top: 18px; }
  .hero__kicker { margin-bottom: 14px; font-size: 11px; gap: 8px; letter-spacing: .12em; white-space: nowrap; }
  .hero__kicker i { width: 4px; height: 4px; border-radius: 50%; }
  .hero__after { flex-direction: column; gap: 4px; font-size: 11px; }
}
@media (max-width: 859px) and (max-height: 700px) { .hero__hint { display: none; } }

/* static hero (no JS / reduced motion) */
html:not(.js) .hero, html.rm .hero { height: auto; min-height: 0; padding: 120px 0 0; display: flex; flex-direction: column; }
html:not(.js) .hero__copy, html.rm .hero__copy { order: -1; }
html:not(.js) .hero__copy, html.rm .hero__copy { position: relative; left: auto; right: auto; top: auto; transform: none; width: auto; padding: 0 var(--pad); max-width: 900px; }
html:not(.js) .hero__hint, html.rm .hero__hint, html:not(.js) .hero__after, html.rm .hero__after { display: none; }
html:not(.js) .hero__screens, html.rm .hero__screens { position: relative; margin-top: 48px; height: 70vh; min-height: 420px; overflow: hidden; }

/* ---------- about ---------- */
.about { background: var(--paper); color: var(--ink); padding: clamp(96px, 14vw, 180px) 0 clamp(80px, 10vw, 140px); position: relative; z-index: 2; }
.about__lead { margin-top: 26px; font-size: clamp(30px, 4.6vw, 72px); line-height: 1.04; font-weight: 600; font-stretch: 85%; font-variation-settings: "opsz" 72; letter-spacing: -.02em; max-width: 26ch; }
.stats { margin-top: clamp(56px, 8vw, 104px); display: grid; grid-template-columns: repeat(4, 1fr); border-top: 1px solid var(--paper-line); }
.stat { padding: 26px 22px 0 0; border-right: 1px solid var(--paper-line); }
.stat + .stat { padding-left: 22px; }
.stat:last-child { border-right: 0; }
.stat__n { display: flex; align-items: flex-end; font-size: clamp(56px, 7.4vw, 120px); font-weight: 800; font-stretch: 75%; font-variation-settings: "opsz" 96; letter-spacing: -.02em; line-height: 1; color: var(--ink); }
.stat__plus { color: var(--red); margin-left: .04em; }
.stat__txt { position: absolute; width: 1px; height: 1px; overflow: hidden; clip: rect(0 0 0 0); }
html:not(.js) .stat__txt { position: static; width: auto; height: auto; clip: auto; }
html:not(.js) .stat__n .odo, html:not(.js) .stat__plus { display: none; }
.stat dd { margin-top: 14px; font-size: 15px; line-height: 1.45; color: var(--mute-l); max-width: 22ch; }
@media (max-width: 859px) {
  .stats { grid-template-columns: 1fr 1fr; }
  .stat { padding: 22px 12px 26px 0; border-bottom: 1px solid var(--paper-line); }
  .stat + .stat { padding-left: 0; }
  .stat:nth-child(even) { padding-left: 16px; border-right: 0; }
  .stat__n { font-size: clamp(52px, 15vw, 88px); }
  .stat dd { font-size: 14px; }
}

.strip { margin-top: clamp(72px, 9vw, 128px); overflow: hidden; }
.strip__track { display: flex; gap: clamp(12px, 1.6vw, 24px); padding: 0 var(--pad) 70px; width: max-content; }
.clip { flex: none; width: clamp(210px, 21vw, 320px); }
.clip video { width: 100%; aspect-ratio: 9 / 16; object-fit: cover; border-radius: 14px; background: var(--paper-2); }
.clip--lo { transform: translateY(70px); }
.clip figcaption { margin-top: 10px; font-size: 13px; letter-spacing: .1em; text-transform: uppercase; font-weight: 600; color: var(--mute-l); }
@media (max-width: 859px) {
  .strip { overflow-x: auto; scroll-snap-type: x mandatory; scrollbar-width: none; -webkit-overflow-scrolling: touch; }
  .strip::-webkit-scrollbar { display: none; }
  .clip { width: 62vw; scroll-snap-align: center; }
  .clip--lo { transform: translateY(36px); }
  .strip__track { padding-bottom: 40px; }
}

.ceo { margin-top: clamp(80px, 10vw, 150px); display: grid; grid-template-columns: 1.1fr 1fr; column-gap: clamp(24px, 5vw, 80px); row-gap: 24px; align-items: end; }
.ceo__word { grid-row: span 2; align-self: center; }
.ceo__word { font-family: var(--serif); font-style: italic; font-size: clamp(110px, 17vw, 280px); line-height: .8; color: var(--red); letter-spacing: -.03em; }
.ceo__quote p { font-size: clamp(19px, 1.6vw, 24px); line-height: 1.5; }
.ceo__quote strong { color: var(--red); }
.ceo figcaption { grid-column: 2; font-size: 15px; color: var(--mute-l); }
.ceo figcaption strong { display: block; color: var(--ink); font-size: 17px; }
@media (max-width: 859px) {
  .ceo { grid-template-columns: 1fr; }
  .ceo figcaption { grid-column: 1; }
}

/* ---------- work ---------- */
.work { background: var(--ink); padding-top: clamp(96px, 12vw, 170px); position: relative; z-index: 2; }
.work__title { margin-top: 18px; font-size: clamp(64px, 12vw, 200px); line-height: .86; font-weight: 800; font-stretch: 75%; font-variation-settings: "opsz" 96; letter-spacing: -.03em; }
.work__title em { font-family: var(--serif); font-style: italic; font-weight: 400; color: var(--pink); letter-spacing: -.02em; }
.work__sub { margin-top: 26px; max-width: 46ch; color: var(--mute-d); font-size: 18px; }
.work__head .eyebrow { color: var(--pink); }

.reach { margin-top: clamp(48px, 6vw, 80px); }
.reach__stage { position: relative; }
.camp__brand { font-size: 13px; letter-spacing: .14em; text-transform: uppercase; font-weight: 600; color: var(--pink); }
.camp__brand span { color: var(--mute-d); margin-left: 10px; }
.camp__title { margin-top: 12px; font-size: clamp(22px, 2.3vw, 34px); line-height: 1.12; font-weight: 600; font-stretch: 90%; font-variation-settings: "opsz" 48; letter-spacing: -.01em; max-width: 24ch; }
.camp__num { margin-top: 10px; font-size: 18px; color: var(--mute-d); }
.camp__num b { font-size: 40px; color: var(--paper); font-stretch: 80%; font-weight: 800; }
.camp__meta { margin-top: 14px; display: flex; flex-wrap: wrap; gap: 8px; font-size: 14px; }
.camp__meta span { border: 1px solid var(--ink-line); border-radius: 999px; padding: 4px 12px; color: var(--paper); }
.camp__img img { width: 100%; aspect-ratio: 16 / 9; object-fit: cover; border-radius: 10px; background: var(--ink-2); }
.meter, .tally { display: none; }
.reach__note { padding: 28px var(--pad) 0; max-width: 1440px; margin: 0 auto; font-size: 14px; color: var(--mute-d); }
.reach__note strong { color: var(--paper); }

/* static list (no JS / reduced motion) */
html:not(.js) .reach__list, html.rm .reach__list { display: grid; grid-template-columns: repeat(auto-fill, minmax(min(100%, 420px), 1fr)); gap: 48px 32px; padding: 0 var(--pad); max-width: 1440px; margin: 0 auto; }
html:not(.js) .camp__text, html.rm .camp__text { margin-top: 18px; }

/* the counter (motion) */
html.js:not(.rm) .reach__stage { height: 100vh; height: 100svh; overflow: hidden; }
html.js:not(.rm) .camp { position: absolute; inset: 0; pointer-events: none; }
html.js:not(.rm) .camp__img { position: absolute; left: 42%; right: var(--pad); top: 50%; transform: translateY(-50%); clip-path: inset(100% 0 0 0); }
html.js:not(.rm) .camp:first-child .camp__img { clip-path: inset(0 0 0 0); }
html.js:not(.rm) .camp__img img { border-radius: 12px; }
html.js:not(.rm) .camp__text { position: absolute; left: var(--pad); top: 15vh; width: 34%; opacity: 0; }
html.js:not(.rm) .camp:first-child .camp__text { opacity: 1; }
html.js:not(.rm) .camp__num { position: absolute; width: 1px; height: 1px; overflow: hidden; clip: rect(0 0 0 0); }
html.js:not(.rm) .meter { display: block; position: absolute; left: var(--pad); bottom: 17vh; z-index: 2; }
.meter__big { display: flex; align-items: flex-end; font-size: min(15vw, 29vh); font-weight: 800; font-stretch: 75%; font-variation-settings: "opsz" 96; letter-spacing: -.02em; line-height: 1; color: var(--paper); }
.meter__unit { color: var(--red-hot); margin-left: .02em; }
.meter__unit i { font-style: normal; transition: opacity .3s; }
.meter__unit i.is-off { opacity: 0; }
.meter__label { margin-top: 10px; font-size: 13px; letter-spacing: .14em; text-transform: uppercase; color: var(--mute-d); }
html.js:not(.rm) .tally { display: block; position: absolute; left: 42%; right: var(--pad); bottom: 6vh; z-index: 2; }
.tally__label { display: flex; justify-content: space-between; font-size: 13px; letter-spacing: .14em; text-transform: uppercase; color: var(--mute-d); }
.tally__step b { color: var(--paper); font-weight: 600; }
.tally__n { margin-top: 6px; display: flex; align-items: flex-end; font-size: clamp(30px, 3.2vw, 48px); font-weight: 700; font-stretch: 80%; color: var(--pink); }
.tally__plus { margin-left: .06em; }
.tally__bar { margin-top: 10px; height: 2px; background: var(--ink-line); }
.tally__bar i { display: block; height: 100%; background: var(--red-hot); transform: scaleX(0); transform-origin: left; }
@media (max-width: 859px) {
  html.js:not(.rm) .camp__img { left: var(--pad); right: var(--pad); top: 78px; transform: none; }
  html.js:not(.rm) .camp__text { top: calc(78px + (100vw - 2 * var(--pad)) * .5625 + 22px); width: auto; right: var(--pad); }
  .camp__title { font-size: 21px; }
  .camp__meta { margin-top: 10px; font-size: 13px; }
  html.js:not(.rm) .meter { bottom: 118px; }
  .meter__big { font-size: min(27vw, 15vh); }
  .meter__label { margin-top: 6px; font-size: 11px; }
  html.js:not(.rm) .tally { left: var(--pad); bottom: 22px; }
  .tally__n { font-size: 28px; }
  .tally__label { font-size: 11px; }
}
@media (max-width: 859px) and (max-height: 700px) {
  html.js:not(.rm) .camp__meta { display: none; }
}

.wall__head { margin-top: clamp(100px, 12vw, 170px); display: flex; justify-content: space-between; align-items: flex-end; gap: 24px; flex-wrap: wrap; }
.wall__title { font-size: clamp(32px, 4vw, 60px); line-height: 1; font-weight: 700; font-stretch: 82%; font-variation-settings: "opsz" 72; letter-spacing: -.02em; }
.wall__title em { font-family: var(--serif); font-style: italic; font-weight: 400; color: var(--pink); }
.link-arrow { font-size: 15px; font-weight: 600; text-decoration: none; border-bottom: 1px solid var(--pink); padding-bottom: 3px; color: var(--paper); }
.link-arrow:hover { color: var(--pink); }
.wall { margin: 40px auto 0; padding: 0 var(--pad); max-width: 1440px; display: grid; grid-template-columns: repeat(3, 1fr); gap: clamp(12px, 1.6vw, 24px); }
.tile { opacity: 1; }
html.js:not(.rm) .tile { opacity: 0; transform: translateY(40px); transition: opacity .9s var(--ease), transform .9s var(--ease); }
html.js:not(.rm) .tile.is-in { opacity: 1; transform: none; }
.tile__btn { display: block; width: 100%; position: relative; border-radius: 10px; overflow: hidden; }
.tile__btn img { width: 100%; aspect-ratio: 16 / 9; object-fit: cover; transition: transform .7s var(--ease), filter .5s; background: var(--ink-2); }
.tile__btn:hover img, .tile__btn:focus-visible img { transform: scale(1.04); }
.tile__btn:focus-visible { outline-offset: 3px; }
.tile__cap { display: flex; align-items: baseline; gap: 10px; padding: 12px 2px 4px; font-size: 14px; color: var(--mute-d); background: var(--ink); }
.tile__cap b { font-size: 22px; font-weight: 800; font-stretch: 78%; color: var(--paper); white-space: nowrap; }
@media (max-width: 1023px) { .wall { grid-template-columns: repeat(2, 1fr); } }
@media (max-width: 520px) {
  .tile__cap { flex-direction: column; gap: 0; font-size: 12px; line-height: 1.35; }
  .tile__cap b { font-size: 19px; }
}

.voices { padding-top: clamp(100px, 12vw, 160px); padding-bottom: clamp(96px, 12vw, 160px); }
.voices__title { font-size: 13px; letter-spacing: .14em; text-transform: uppercase; font-weight: 600; color: var(--pink); }
.voices__list { margin-top: 30px; display: grid; grid-template-columns: repeat(2, 1fr); border-top: 1px solid var(--ink-line); }
.voice { padding: 32px 32px 36px 0; border-bottom: 1px solid var(--ink-line); }
.voice:nth-child(even) { padding-left: 32px; padding-right: 0; border-left: 1px solid var(--ink-line); }
.voice blockquote { font-family: var(--serif); font-style: italic; font-size: clamp(24px, 2.3vw, 34px); line-height: 1.18; }
.voice p { margin-top: 18px; font-size: 14px; color: var(--mute-d); }
.voice p strong { display: block; color: var(--paper); font-size: 16px; font-weight: 600; }
@media (max-width: 859px) {
  .voices__list { grid-template-columns: 1fr; }
  .voice, .voice:nth-child(even) { padding: 26px 0 28px; border-left: 0; }
}

/* ---------- services ---------- */
.services { background: var(--paper); color: var(--ink); padding: clamp(96px, 12vw, 170px) 0; position: relative; z-index: 2; }
.services__title { margin-top: 18px; font-size: clamp(48px, 7.4vw, 124px); line-height: .9; font-weight: 800; font-stretch: 75%; font-variation-settings: "opsz" 96; letter-spacing: -.03em; }
.services__title em { font-family: var(--serif); font-style: italic; font-weight: 400; color: var(--red); }
.services__sub { margin-top: 24px; max-width: 58ch; color: var(--mute-l); font-size: 18px; }
.svc { margin-top: clamp(48px, 6vw, 88px); display: grid; grid-template-columns: 1.35fr 1fr; gap: clamp(24px, 5vw, 80px); align-items: start; }
.svc__list { border-top: 1px solid var(--paper-line); counter-reset: s; }
.svc__row { border-bottom: 1px solid var(--paper-line); }
.svc__btn { width: 100%; display: grid; grid-template-columns: 54px 1fr; column-gap: 12px; padding: 22px 0; align-items: baseline; }
.svc__n { font-size: 14px; font-weight: 600; color: var(--red); font-variant-numeric: tabular-nums; }
.svc__name { font-size: clamp(26px, 2.9vw, 44px); line-height: 1.04; font-weight: 700; font-stretch: 82%; font-variation-settings: "opsz" 60; letter-spacing: -.015em; transition: color .3s, transform .5s var(--ease); }
.svc__line, .svc__tags { grid-column: 2; display: block; }
.svc__line { margin-top: 10px; font-size: 17px; color: var(--ink); max-width: 48ch; }
.svc__tags { margin-top: 6px; font-size: 14px; color: var(--mute-l); }
html.js .svc__line, html.js .svc__tags { display: none; }
html.js .svc__row.is-on .svc__line, html.js .svc__row.is-on .svc__tags { display: block; }
html.js .svc__row.is-on .svc__name { color: var(--red); }
.svc__btn:hover .svc__name { transform: translateX(6px); }
.svc__inline { grid-column: 2; margin-top: 16px; width: 100%; max-width: 420px; aspect-ratio: 1; object-fit: cover; border-radius: 12px; background: #fff; }
.svc__preview { position: sticky; top: 100px; border-radius: 16px; overflow: hidden; background: #fff; border: 1px solid var(--paper-line); }
.svc__preview video { width: 100%; aspect-ratio: 1; object-fit: cover; }
.svc__previewcap { position: absolute; left: 16px; bottom: 12px; font-size: 13px; font-weight: 600; letter-spacing: .14em; color: var(--red); }
@media (max-width: 859px) {
  .svc { grid-template-columns: 1fr; }
  .svc__preview { display: none; }
  .svc__btn { grid-template-columns: 38px 1fr; padding: 18px 0; }
}
html:not(.js) .svc__preview, html.rm .svc__preview { display: none; }
html:not(.js) .svc, html.rm .svc { grid-template-columns: 1fr; }

.steps { margin-top: clamp(96px, 11vw, 160px); }
.steps__title { font-size: clamp(32px, 4vw, 60px); line-height: 1; font-weight: 700; font-stretch: 82%; letter-spacing: -.02em; }
.steps__title em { font-family: var(--serif); font-style: italic; font-weight: 400; color: var(--red); }
.steps__list { margin-top: 40px; display: grid; grid-template-columns: repeat(3, 1fr); gap: clamp(20px, 3vw, 48px); }
.steps__list li { border-top: 2px solid var(--ink); padding-top: 18px; }
.steps__n { display: block; font-size: 64px; line-height: 1; font-weight: 800; font-stretch: 75%; color: var(--red); }
.steps__list h4 { margin-top: 14px; font-size: 22px; line-height: 1.2; font-weight: 700; font-stretch: 90%; }
.steps__list p { margin-top: 10px; color: var(--mute-l); font-size: 16px; }
@media (max-width: 859px) { .steps__list { grid-template-columns: 1fr; } }

.film { margin-top: clamp(80px, 10vw, 140px); }
.film__btn { position: relative; display: block; width: 100%; border-radius: 16px; overflow: hidden; background: var(--ink); color: var(--paper); }
.film__btn img { width: 100%; aspect-ratio: 21 / 9; object-fit: cover; opacity: .82; transition: transform 1s var(--ease), opacity .4s; }
.film__btn:hover img, .film__btn:focus-visible img { transform: scale(1.03); opacity: .65; }
.film__play { position: absolute; left: 50%; top: 50%; width: clamp(72px, 9vw, 120px); transform: translate(-50%, -50%); transition: transform .5s var(--ease); }
.film__btn:hover .film__play { transform: translate(-50%, -50%) scale(1.1); }
.film__label { position: absolute; left: clamp(16px, 3vw, 36px); bottom: clamp(16px, 3vw, 32px); right: 16px; display: grid; gap: 4px; text-shadow: 0 1px 14px rgba(0,0,0,.55); }
.film__kicker { font-size: 12px; letter-spacing: .14em; text-transform: uppercase; font-weight: 600; color: var(--pink); }
.film__name { font-size: clamp(20px, 2.6vw, 40px); line-height: 1.05; font-weight: 700; font-stretch: 85%; }
.film__btn:focus-visible { outline: 3px solid var(--red); outline-offset: 4px; }
@media (max-width: 720px) { .film__btn img { aspect-ratio: 4 / 3; } }

/* ---------- contact ---------- */
.contact { background: var(--red); color: #fff; padding: clamp(96px, 12vw, 170px) 0 clamp(80px, 10vw, 130px); position: relative; z-index: 2; }
.contact :focus-visible { outline-color: #fff; }
.contact__title { margin-top: 20px; font-size: clamp(44px, 7.2vw, 120px); line-height: .92; font-weight: 800; font-stretch: 78%; font-variation-settings: "opsz" 96; letter-spacing: -.03em; max-width: 19ch; }
.contact__sub { margin-top: 26px; max-width: 50ch; font-size: 18px; }
.contact__actions { margin-top: 40px; display: flex; flex-wrap: wrap; gap: 12px; }
.btn { display: inline-flex; align-items: center; gap: 10px; min-height: 52px; padding: 0 24px; border-radius: 999px; font-weight: 600; font-size: 17px; text-decoration: none; transition: background .25s, color .25s, transform .3s var(--ease); }
.btn--light { background: #fff; color: var(--ink); }
.btn--light:hover { background: var(--ink); color: #fff; }
.btn--line { border: 1.5px solid rgba(255,255,255,.8); color: #fff; }
.btn--line:hover { background: #fff; color: var(--red); }
.contact__grid { margin-top: clamp(56px, 7vw, 96px); display: grid; grid-template-columns: repeat(3, 1fr); gap: 32px; border-top: 1px solid rgba(255,255,255,.35); padding-top: 28px; }
.contact__grid h3 { font-size: 13px; letter-spacing: .14em; text-transform: uppercase; font-weight: 600; }
.contact__grid p { margin-top: 10px; font-size: 16px; line-height: 1.6; }
.contact__grid a { text-underline-offset: 3px; }
@media (max-width: 859px) { .contact__grid { grid-template-columns: 1fr; gap: 24px; } }

/* ---------- footer ---------- */
.footer { background: var(--ink); padding: clamp(64px, 8vw, 110px) var(--pad) 32px; position: relative; z-index: 2; overflow: hidden; }
.bigmark { display: flex; align-items: center; gap: clamp(10px, 2vw, 32px); }
.bigmark__tri { width: clamp(64px, 14vw, 230px); height: auto; aspect-ratio: 48 / 40; flex: none; }
.bigmark__word { font-size: clamp(64px, 18.5vw, 330px); line-height: .8; font-weight: 800; font-stretch: 75%; font-variation-settings: "opsz" 96; letter-spacing: -.035em; }
.footer__concept { margin-top: 48px; max-width: 70ch; font-size: 14px; color: var(--mute-d); }
.footer__concept a { color: var(--paper); }
.footer__studio { display: inline-block; margin-top: 14px; font-size: 13px; color: var(--mute-d); letter-spacing: .06em; }

/* ---------- lightbox ---------- */
.lightbox { position: fixed; inset: 0; z-index: 260; background: rgba(6, 9, 30, .94); display: grid; place-items: center; padding: 64px var(--pad) 32px; }
.lightbox[hidden] { display: none; }
.lightbox__close { position: absolute; top: 18px; right: var(--pad); color: var(--paper); font-size: 13px; letter-spacing: .14em; text-transform: uppercase; font-weight: 600; padding: 10px 0; }
.lightbox__close i { font-style: normal; color: var(--pink); margin-left: 8px; border: 1px solid var(--ink-line); border-radius: 4px; padding: 2px 6px; }
.lightbox__fig { width: min(92vw, 1200px); display: grid; justify-items: center; gap: 16px; }
.lightbox__fig img, .lightbox__fig video { max-height: 76vh; width: auto; max-width: 100%; height: auto; border-radius: 10px; }
.lightbox__fig video { width: 100%; background: #000; }
.lightbox__fig figcaption { color: var(--paper); font-size: 15px; text-align: center; max-width: 70ch; }

@media (prefers-reduced-motion: reduce) {
  *, *::before, *::after { animation: none !important; transition: none !important; }
}